get your teeth at their whitest in just 1 hour




Pure Smile pioneered today’s teeth whitening practices by spearheading a breakthrough patented blue-light technology called The Pure Smile Whitening System. Our state-of-the-art Whitening System is quick, effective and gently delivers a naturally brilliant smile. Consider this, in as little as 1 hour, a professional Pure Smile Teeth Whitening experience can yield a brilliant & healthy smile that will last for years. Now that is a breakthrough!


Moreover, Pure Smile is clinically proven to improve oral health while whitening up to a few shades brighter. Now is the perfect time to look and feel better about yourself with a whiter, healthier, and more confident smile. Let’s face it — one of the first things you notice about people is their smile. When you meet someone with a bright, natural smile, it catches your attention. However, over time, nature’s aging process and your lifestyle (smoking or drinking coffee, tea, or wine) can stain or make your teeth lackluster.





  • Achieves the longest-lasting results

  • Gives you the most naturally brilliant and uniform look

  • Clinically proven to be safe and effective

  • Uses a low concentration of active ingredient (hydrogen peroxide)





How does Pure Smile Work?

Using a one-size-fits-all dual sided mouthpiece containing clear whitening gel and other essential ingredients, our spectrum blue LED light is comfortably positioned between the upper and lower teeth. Precise setting of the laser then stimulates activation of the whitening gel formula. When stimulated upon light emission, Carbon Peroxide, and Oxygen, the top two active ingredients, break down into water molecules. Oxygen radicals combine with the carbon­ based molecules that pre-exist within the enamel of the tooth structure. In conjunction with carbohydrates and darker liquids, it is these carbon-based molecules that are responsible for staining the exterior surfaces of your teeth. Oxygen radicals combined with the carbon-based molecules penetrate the enamel layer of stained teeth without damage. Once removed the stains attach to the Pure Smile Gel, a process we refer to as physical stain removal at the speed of light.

How long does this patented process take and what are the results?

Results differ to varying degrees. Important factors such as age, lifestyle, genetics and the grade of your teeth can affect the Pure Smile whitening process. A 30-minute treatment is generally recommended, with the liberty to reduce or extend the exposure period if needed.

Are the results achieved with Pure Smile long-term?

Results typically last from 6 months to one full year depending on your lifestyle. We recommend caring for your new whiter smile by using the Pure Smile Touch-Up Pen available for purchase in our studio. We suggest rescheduling an appointment every six months post-treatment to maintain your healthy smile. It is more effective to remove stain periodically than to wait for a build-up of stain which over time can become permanent.

How often should I use the Pure Smile Touch-Up Pen?

Our Touch-Up Pen is recommended once weekly or 2 times per month for maintenance purposes. Simply clean teeth, twist pen to dispense gel, smile wide while retracting lips, apply a thin layer of gel to teeth and wait 60 seconds before rinsing with water. It is especially great to use for special events, dates, and/or engagements; anytime you are meeting with the public it’s a must! The procedure is provided by a trained and federally regulated professional in the teeth whitening industry. It offers a modified and safe alternative whitening: treatment in a clean, controlled environment.

What causes stains?

Some types of stains can be removed, whereas others cannot. Stains are categorized as endogenous or exogenous in nature. That is. Some teeth are naturally pigmented or stained as they develop; environmental factors such as exposure to tea, coffee, smoking, juices, colas, and wine are acquired stains on the exterior surfaces of teeth and can be removed. Remember, if a substance stains a white tee shirt, it will stain your teeth. This is why we highly recommend the use of our Pure Smile Touch-Up Pen to keep your smile bright.

Are there any side effects?

Some people may feel a slight tingling sensation, white gum line or sensitivity, all who are normal responses to treatment. Typically, this will only last from a few hours to 24 hours post-treatment.

How long before I can eat or drink after my treatment?

The first 24 hours we would recommend avoiding coffee, tea, dark colored sodas, red wines, berries, candies, red sauces, beets or any foods that have the capacity to slain. Remember, if a substance stains a white tee shirt, it will stain your teeth.